Custom Google Analytics Reports

Most clients really love to see a regular Google Analytics report showing web stats for their site. To make things as simple as possible, I recommend creating a custom dashboard that shows all the key info most people like to see about their website. Total Visits Total Page Views Average Time On Page Organic Searches…

Google Trends

Today’s post is all about Google Trends – the latest application in Google’s ever-growing arsenal of search tools for developers. Basically it’s a new and improved version of Google Insights for Search  – a keyword analysis engine. Comprehensive keyword analysis Google Trends is a complete package to analyse search terms. Results generated are shown as a graphical representation…

SEO Explained

SEO (Search Engine Optimisation) is not rocket science, it’s just time consuming to set up, and relies on a thorough and up-to-date knowledge of current web and search engine trends. Google and other search engines are constantly changing the way they index and rank sites, so the exact tools and tactics used to optimise a site need…