WordPress for academics – Part 2

Now you have decided to build your personal academic website let’s take a look at why we are enthusiastic about the use of WordPressfor academics, and consider some of the points that need to be kept in mind as you design your site and prepare content for it. Critically, you will need to keep your…

Building a personal academic website – Part 1

Skip straight to some examples A quick Google search on your name or that of a colleague will soon convince you that we all have a presence of some kind on the Internet. Often the information available will be fragmentary and outdated: it may reflect little or nothing of your professional work. Control over your…

SEO Explained

SEO (Search Engine Optimisation) is not rocket science, it’s just time consuming to set up, and relies on a thorough and up-to-date knowledge of current web and search engine trends. Google and other search engines are constantly changing the way they index and rank sites, so the exact tools and tactics used to optimise a site need…

How Do iPhone Apps Make Money?

As iPhone developers, we get asked this a lot. So here it is, plain and simple. Apps make money in 3 ways: 1. The Sale Price Apple gets 30% you get 70% of all sales through the App store 2. In-App Advertising (eg Apple iAds Network) You may have noticed a lot of apps (especially…

Living in a MicroGalaxy

I recently found this old skit that my brother Sam and I recorded years ago for a school project. It’s a futuristic satire at the expense of the technology giant Microsoft. Worth a laugh, but also a good example of what could be a very successful Podcast concept. Social media marketing is taking the web by storm,…