Maeve Lander
Maker of internet things
I’m an experienced web technologist with strategic, operational and technical experience. The first 10 years of my career was in digital agency, designing and building websites, plugins, mobile apps and SaaS products. Along the way I founded a successful Fintech company, and launched Orpheus — the world’s first digital sheet music reader for Android. I currently work at Automattic, tackling the strategic and operational challenges involved in growing tech businesses and scaling teams.
I still love making things, from apps through to more recent experiments with AI agents and automations. The common thread through my work is delight in taking interesting problems and turning them into elegant solutions.
Outside of work I’m a keen trumpeter, musical arranger, and Mum of two small boys.
Side Projects
Things I've built
I like to build things to keep my software engineering skills sharp and explore new technologies. Here are some of my current apps.
A minimalist point of sales app built on Stripe. Turns your phone into a mobile eftpos terminal. Transacts $millions per month in 140+ currencies for merchants worldwide.
paynow-app.comMinimalist digital sheet music reader for iOS & Android. Ultra-fast PDF rendering, Dropbox sync, annotations, and Bluetooth foot pedal support for hands-free page turning.
orpheus-app.comEffortless digital signatures. Sign documents fast and free with the simplest signing app. Everything happens securely offline on your device — no servers, no registration.
justsign.appA playful party planning app with guest list, RSVP tracking, todo lists, and shopping lists. Because every party needs a cool cat in charge of planning.
partycat.appCareer
Experience
20+ years in the web and software industry, spanning hands-on engineering, agency leadership, product strategy, and founding a fintech company.
Automattic
Dec 2017 — Present
Director of Strategic Programs
Aug 2022 — Present
Driving product and business strategy at VIP, currently leading AI strategy and enablement for the division.
Head of Developer Learning & Credentialing
May 2024 — Oct 2024
Secondment to establish a new Learning & Credentialing Program.
Technical Program Manager
Oct 2019 — Aug 2022
Technical Account Manager
Dec 2017 — Oct 2019
PayNow Pty Ltd
Jul 2016 — Present
CTO & Founder
Founded a successful Fintech company. Flagship product is a minimalist POS app built on Stripe Connect, transacting $millions per month in 140+ currencies.
Enigma Digital
Jan 2010 — Dec 2017
Director
Oct 2015 — Dec 2017
Led a digital agency delivering 400+ custom WordPress themes, 30+ commercial plugins, and many mobile apps for iOS & Android.
Software Engineer
Jan 2012 — Oct 2015
UI Designer / Developer
Jan 2010 — Jan 2012
Webarena Australia
Oct 2008 — Dec 2009
Website Designer / Developer
Fun fact
Software by day, musician by night!
When I'm not building software, I play jazz trumpet in several ensembles, volunteer on the committee of a local community band, and arrange music.
Browse my arrangements on MuseScore