Maeve Lander

Maeve Lander

Maker of internet things

I’m an experienced web technologist with strategic, operational and technical experience. The first 10 years of my career was in digital agency, designing and building websites, plugins, mobile apps and SaaS products. Along the way I founded a successful Fintech company, and launched Orpheus — the world’s first digital sheet music reader for Android. I currently work at Automattic, tackling the strategic and operational challenges involved in growing tech businesses and scaling teams.

I still love making things, from apps through to more recent experiments with AI agents and automations. The common thread through my work is delight in taking interesting problems and turning them into elegant solutions.

Outside of work I’m a keen trumpeter, musical arranger, and Mum of two small boys.

Things I've built

I like to build things to keep my software engineering skills sharp and explore new technologies. Here are some of my current apps.

A minimalist point of sales app built on Stripe. Turns your phone into a mobile eftpos terminal. Transacts $millions per month in 140+ currencies for merchants worldwide.

paynow-app.com

Minimalist digital sheet music reader for iOS & Android. Ultra-fast PDF rendering, Dropbox sync, annotations, and Bluetooth foot pedal support for hands-free page turning.

orpheus-app.com

Effortless digital signatures. Sign documents fast and free with the simplest signing app. Everything happens securely offline on your device — no servers, no registration.

justsign.app

A playful party planning app with guest list, RSVP tracking, todo lists, and shopping lists. Because every party needs a cool cat in charge of planning.

partycat.app

Experience

20+ years in the web and software industry, spanning hands-on engineering, agency leadership, product strategy, and founding a fintech company.

Automattic

Dec 2017 — Present

Director of Strategic Programs

Aug 2022 — Present

Driving product and business strategy at VIP, currently leading AI strategy and enablement for the division.

Head of Developer Learning & Credentialing

May 2024 — Oct 2024

Secondment to establish a new Learning & Credentialing Program.

Technical Program Manager

Oct 2019 — Aug 2022

Technical Account Manager

Dec 2017 — Oct 2019

PayNow Pty Ltd

Jul 2016 — Present

CTO & Founder

Founded a successful Fintech company. Flagship product is a minimalist POS app built on Stripe Connect, transacting $millions per month in 140+ currencies.

Enigma Digital

Jan 2010 — Dec 2017

Director

Oct 2015 — Dec 2017

Led a digital agency delivering 400+ custom WordPress themes, 30+ commercial plugins, and many mobile apps for iOS & Android.

Software Engineer

Jan 2012 — Oct 2015

UI Designer / Developer

Jan 2010 — Jan 2012

Webarena Australia

Oct 2008 — Dec 2009

Website Designer / Developer

Software by day, musician by night!

When I'm not building software, I play jazz trumpet in several ensembles, volunteer on the committee of a local community band, and arrange music.

Browse my arrangements on MuseScore